Social Capital on Social Networking Sites: A Social Network Perspective

Online Bonding and Bridging Social Capital via Social Networking Sites

This research aimed to explore types of online social capital (bridging and bonding) that the Emiratis perceive in the context of social networking site (SNS) usage. A snow-ball sample of 230 Emiratis from two Emirates, Abu Dhabi and Dubai was used. The results showed that WhatsApp was the most frequent SNS used by the respondents. Also, a significant correlation of the intensity of social netw...

Formalizing the Role of Social Capital on Individuals’ Continuous Use of Social Networking Sites from a Social Cognitive Perspective

African Americans and Network Disadvantage: Enhancing Social Capital through Participation on Social Networking Sites

This study examines the participation of African Americans on social networking sites (SNS), and evaluates the degree to which African Americans engage in activities in the online environment to mitigate social capital deficits. Prior literature suggests that compared with whites, African Americans have less social capital that can enhance their socio-economic mobility. As such, my research que...

It's All About Networking! Empirical Investigation of Social Capital Formation on Social Network Sites

As Social Network Sites (SNS) permeate our daily routines, the question whether participation results in value for SNS users becomes particularly acute. This study adopts a 'participation-source-outcome' perspective to explore how distinct uses of SNS generate various types of social capital benefits. Building on existing research, extensive qualitative findings and an empirical study with 253 ...

Electronic Word of Mouth and Knowledge Sharing on Social Network Sites: A Social Capital Perspective

Social network sites (SNSs) have attracted millions of users who interact with each other and with companies. However, few studies have examined the impact of knowledge sharing through electronic word of mouth (eWOM) in the context of SNSs. This paper investigates the relationship among the use of SNSs, users’ social capital, knowledge sharing, and eWOM. The results show that the intensity of u...